How to Choose the Right Business Idea When Your Goal Is Extra Income

One of the most common questions I get isn’t about scaling companies or raising capital.It’s this: “If I just want to supplement my income, how should I think about business ideas?”It’s a fair question—and an important one—because not every business idea should be approached with a ‘startup mindset.’Trying to evaluate a side-income idea the same […]

Pain is the Price of Progress

Sometimes, the most profound truths make us feel the most uncomfortable. Today, that truth came in the form of a simple, timely, yet powerful statement from Alex Hormozi: “Pain is the Price of Progress.”  It’s a sentiment that mirrors my current reality in the agency. While the past three years have seen us more than […]

Navigating Life with Purpose and Clarity

Begin with the end in mind.  That line, or rather a chapter, altered many of my perceptions of life at that time.  The first time I read that chapter of Stephen Covey’s The 7 Habits of Highly Effective People, I was a teenager grappling with the same existential questions that many of us face.I was […]

Defining Your Good Life.

You’re going to die. Not trying to be dramatic. It’s just the one fact most people spend their entire lives avoiding. And that avoidance has a cost. Because when you don’t reckon with the finish line, you end up running someone else’s race. Here’s the uncomfortable math: if you’re in your mid-30s, you’ve probably got […]

Embrace the Crazy: Why Trinidad & Tobago Needs Bold Thinkers

“The people who are crazy enough to think they can change the world usually do.”  This famous line from Apple’s iconic Think Different campaign, launched in 1997, remains as relevant today as it was nearly three decades ago. In our region, attempting to change anything often labels you as crazy. Yet, it’s precisely this audacity […]

Embracing the Struggle: The Journey of Scaling a Successful Business.

Let’s be real for a minute about building real businesses.  It’s not all rainbows and sunshine.  We’re in a strong growth phase in our business, where in the past 3 years, we’ve basically doubled our company year over year. For many years, when I fantasised about achieving just this, I imagined all the joy and […]

The Good Life

For the better part of a decade, I’ve been on a quest to define “The Good Life.” What does it truly mean, and what does it look like for me?  The answers were not as simple as I initially thought. In my teens and early 20s, my ambitions were straightforward: be “successful” which was the […]

Wealth is owning the systems that pay you.

Another way to think about it is that wealth is in the Equity.   And you basically have 4 primary ways to build equity.   However, content is the name of the game currently, as awareness and attention are valuable, so if you can build a name for yourself within a specific space through content, this is […]

The Game of Wealth

If you’re like most people, you probably enjoy playing a few games.   Games can be fun and enjoyable once you understand what you’re doing and you’re good at it. Otherwise, it can be miserable and frustrating.  Today, we’ll delve into a game that we all participate in, whether we’re consciously aware of it or not. […]

Unlocking Financial Freedom: A Roadmap to Building Wealth 

Introduction:  How would you advise someone coming out of school on how they can gain financial freedom?  This was the question posed to me in a public speaking practice group I’ve been a part of recently.   Now, I really like this topic, and it was also a bit ironic with timing as that is something […]